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Digital Storytelling: How to Create Content Quickly and Easily

Nov. 09, 2015
62m 43s

If you're responsible for creating marketing content and the demand for fresh content is stressing you out, help has arrived. In this hour-long webinar, award-winning content creator Gail Mercer-MacKay will show you how to easily create new content that will attract prospects even if you're short on time and budget.

You will learn how basic building blocks, such as blogs, social media and newsletters, support each other and can be reused multiple times. By producing fresh content, leveraging the content of others and broadcasting through various mechanisms to drive awareness, followers, likes and leads, you can obtain your desired results by investing only seven to 10 hours a month.

Gail Mercer-MacKay

Gail Mercer-MacKay, president of Mercer-MacKay Solutions and founder of GMM Digital Storytelling, is passionate about creating content that takes readers on a journey, inspiring them to think, dream and unleash their potential. She regularly creates client-attracting marketing content for more than 70 companies, helping these organizations find more clients, close more business and win industry awards.

An award winner herself, Mercer-MacKay serves on the International and Canadian Boards of the International Association of Microsoft Channel Partners, is a business advisor at Research Innovation Centre and co-founded a therapeutic writing program for men and women struggling with addiction.