Storytelling for Leaders

Stories have the power to transfix, transport, and transform audiences, influence minds, win hearts, and ignite social movements. For today’s business leaders and managers, storytelling is becoming an increasingly valuable communication, engagement, and innovation tool in the workplace.

This leadership storytelling course will teach individuals approaches and tools to effectively capture, write, and tell compelling stories. Learn how to use storytelling in the workplace to share personal values, connect with teams, communicate company vision, influence business decisions, and energize collective goals. Spark genuine connection with your audience and build a more authentic leadership brand by sharing well-chosen personal stories in everyday conversations.

Business advantage of storytelling:

• Helps employees relate to and understand larger concepts.
• Preserves and passes down company history, corporate values, and culture.
• Visualizes long-term vision and brings workplace goals to life.
• Defines clear value-proposition for clients, partners, and stakeholders.
• Teaches customer service best practices.
• Builds emotional connection to clients’ hidden needs.
• Creates shared meaning and accountability among virtual teams.
• Strengthens relationships, secures partnerships, and galvanizes collective action.