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Effective Stakeholder Relationships

Improve the odds of project success with better stakeholder relationships.

GK# 2962

Course Overview


A critical factor in project approval and ultimate success is the relationship between the project manager and the stakeholder groups. In this short course, you will learn how to build better and more trusting relationships by exploring the dynamics of how stakeholders intersect, act, and react to each other. You'll also explore ways to avoid focusing on the needs and interests of one stakeholder group over another to ensure a successful project.

Virtual short courses do not include materials or headsets.

PMP is a registered mark of the Project Management Institute, Inc.


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What You'll Learn

  • Who or what a stakeholder is
  • The intersection of stakeholders, stakeholder groups, and their expectations
  • Organizational alignment of stakeholders
  • Managing stakeholder expectations
  • Six stages of a relationship-building process
  • Levels of stakeholder "engagement"
  • Effect of stakeholder relationship management


Viewing outline for:

Virtual Classroom Live Outline

1. Definition of a stakeholder

2. Stakeholder relationships: Enduring or short-term relationship?

3. Who benefits?

  • We win, you loose (lop-sided)
  • We all win (full circle)

4. What's it all about?

  • Collaboration
  • Building long-term relationships
    • Common values
    • Common history
    • Alliances
    • Partnerships

5. Types of relationships

  • Dependent
  • Independent
  • Interdependent

6. ID stakeholders

  • Analyze potential stakeholders
  • Determine internal from external
  • Determine relationship attributes of stakeholders
    • Influence
    • Power
    • Interest
    • Legitimacy
    • Urgency
  • Prioritize

7. Six stages of a relationship-building process

  • Creating a foundation
    • Social mission
    • Values
    • Ethical principles
  • Organizational alignment
  • Develop a stakeholder strategy
  • Build trusting relationships
  • Evaluate and improve relationships
  • Repeat!

8. Managing stakeholder expectations

  • Analyze
  • Understanding/agreement of expectations
  • Responding to the changing (and increasing) demands of stakeholders
  • Adjust where necessary
  • Take advantage of opportunities where possible
    • Shareholders
    • Employees
    • Customers
    • Suppliers
    • Government
    • Local communities
    • Non-governmental organizations (NGOs)
    • International bodies, etc.
    • Citizens

9. Levels of stakeholder engagement

  • Control
  • Delegated power
  • Partnership
  • Consultation
  • Inform
  • Manipulate

Who Should Attend


Project Management Professional (PMP)® -certified project managers, IT project managers, project coordinators, project analysts, project leaders, senior project managers, team leaders, product managers, program managers, project sponsors, and project team members who want to continue to develop their skills and renew their PMP® certification.



This course qualifies you for the following PMI® Professional Development Units (PDUs):

  • Technical Project Management = 7

Total = 7

Follow-On Courses

Course Delivery

This course is available in the following formats:

Virtual Classroom Live

Experience expert-led online training from the convenience of your home, office or anywhere with an internet connection.

Duration: 1 day

Request this course in a different delivery format.